THE CURRICULUM

Module 1 – Getting Started

• The 3 most important things to keep in mind when you’re getting started
• What types of content will actually make you money
• How to find the sweet spot where passion and profit connect
• The exact framework we use to just about guarantee success, before even worrying about monetization
• How to quickly assess which of your ideas have the highest profit potential, and which ones to avoid
• How to find your ideal customer

Module 2 – Setting Up Your Website

• How to setup your website from scratch for less than $3
• How to find and install a theme that matches your niche
• How to create your own webpages without a designer
• Essential plugins to run your website without sacrificing speed
• Everything your first website needs to attract leads and measure your progress

Module 3 – Formulate Your Content Strategy

• How to create remarkable content that gets people to love and subscribe to your website
• How to format a post that makes Google and your readers happy
• Four elements of essential copy that engages readers and generates sales
• How to inexpensively outsource your content to writers
• How to create an editorial calendar and streamline your content creation

Module 4 – Search Engine Optimization

• How to perform keyword research the right way to all but guarantee that your posts will rank in search
• How to structure your posts to maximize your search visibility
• A simple way to generate backlinks to your posts
• The proper way to set up your on site SEO to rank your money pages

Module 5 – Email Marketing

• How to rapidly go from 0 to 10,000 subscribers and beyond
• The 3 things you need to remember in order to successfully grow your website traffic and subscribers
• The 5 critical elements of an effective website that turns casual readers into qualified leads
• How to set up funnels that convert subscribers to buyers

Module 6 – Facebook And Instagram Marketing

• How to drive Facebook traffic to your blog, email list, or store
• How to generate free traffic using Facebook pages and groups
• How to use Instagram to grow your following
• How to leverage Facebook Messenger Marketing to grow your traffic

Module 7 – Pinterest Marketing

• How to grow your Pinterest Account
• How to create beautiful pins for Pinterest
• How to convert Pinterest traffic to leads and subscribers
• Best practices for creating evergreen content on Pinterest

Module 8 – Paid Traffic Strategies

• A simple Facebook ads strategy to generate cheap traffic to your posts
• How to leverage Pinterest Ads to grow your email list
• How to run Google Display ads to retarget visitors back to your optin pages
• How to run Facebook Messenger ads to grow your subscriber list

Module 9 – How To Sell Digital Products

• The different types of digital products you can sell
• How to create your first digital product
• How to sell on Amazon KDP
• How to create printables and digital files for sale on your website

Module 10 – Affiliate Marketing

• How and where to find great affiliate offers to promote
• Different ways to convert affiliate sales with your content
• How to promote affiliate offers on social media and email
• Advanced affiliate marketing strategies to track your conversions and run paid advertising

Module 11 – Selling Display Ads And Working With Brands

• An overview of how display advertising works
• Where to find and sign up for an ad network
• Best practices when working with brands
• How to negotiate and land sponsored content deals

Module 12 – Scaling And Outsourcing

• Where to find inexpensive writers to product your content
• How to outsource marketing tasks to virtual assistants all over the world
• How to scale a single piece of content across different platforms
• How to effectively manage writing, social media, advertising and promotion without a large team

Module 13 – Online Courses

• How to presell and validate your course idea
• Pricing models for online courses
• How to set up your site for content delivery
• How to host a high converting webinar

Module 14 – Podcasting

• The tools needed to start a podcast
• How to record your podcast
• How to edit your audio for quality
• How to launch your podcast to the top of the Apple Podcast charts

Module 15 – YouTube

• The tools needed to start a YouTube channel
• How to perform keyword research for your videos to attract search engine traffic
• How to create an engaging video without expensive equipment
• How to grow your subscriber list and create a massive channel